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Monitoring Conversations: 10 Ways to Monitor Your Brand Online
All brand managers need to stay vigilant by setting alert systems that pick up on all brand mentions – negative and positive. Negative mentions should be proactively curtailed and positive mentions...
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A Facebook Post that Almost Shut a Business Down
Over the last couple of weeks, a number of social media ‘fail’ stories have been flying around the internet. We read and laughed at Mashable’s “18 Social Media Slip-Ups That Will Get You Fired”, it...
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